THE PGA Tour might be in its annual one week break but for those of us who play the game recreationally golf season is just beginning and it kicks off this week with Golf Month.
Now in its second year, Golf Month is an initiative driven by the game’s peak bodies aimed at spreading the word about the great game of golf and growing the number of people who play.
While aimed predominantly at those who have never played or have let the game slip out of their lives, those of us who already have the bug also have a big part to play in what is an important promotion for the future of golf.
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As Golf Australia chief executive Stephen Pitt says, existing golfers are by far the game’s biggest resource when it comes to attracting new players and club members.
“People love our great game for so many different reasons and our best advocates – Australia’s golfers – love the chance to share their stories,” he said in launching Golf Month this week.
In an effort to make use of what is an existing and passionate group, organisers of Golf Month are asking the nation’s golfers to do their bit in an innovative social media campaign.
“This year’s campaign asks golfers around the country to share on social media or among friends their tales of family, fun and fitness, or simply the magical surroundings of Australia’s golf courses,” Pitt says.
“To inspire them to do so, Cobra Puma Golf will give away a Cobra F6 King driver each week for the best social media posts using the hashtags #whatdrivesyou and #GolfMonth.
“We can’t wait to see what drives you to play golf during Golf Month 2016.”
Pitt says October is the ideal time for Golf Month with summer just around the corner and that activites arenlt restricted just to traditional golf.
“With many footy seasons drawing to a close, longer days and better weather for much of the country, we think it’s the perfect time to showcase our sport and give people the opportunity to play,” Pitt said.
“Not only is golf a game for life that delivers a host of health, social and community benefits, it’s becoming an increasingly broad church by offering a wonderful range of options to the modern consumer.
“We’re delighted that so many clubs and facilities are running our national introductory programs – Swing Fit for women and MyGolf for juniors – this October, but we've been equally excited to discover people's plans to sneak in a few quick holes after work or play indoor golf on a simulator.
“The diversity of golf activities on offer in October extends to new formats of the game such as speedgolf, footgolf, disc golf and big hole golf – and we encourage people to experience golf in these innovative ways.”
The hub of Golf Month activities is the www.golfmonth.com.au website which has information on all the different activities being offered as well as an interactive map of where programs are being run.
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